For years the Big Four have operated under a shroud of secrecy about the people working at their firms. What I mean by this is that if you go to any Big Four site and type in any of the firms search bars “International Tax Partner” you come up with a referral to no one! You are left with the time consuming process of researching to make calls to find someone who knows someone, who knows someone, and many people ultimately get frustrated and walk away from Big Four sites with no results. The thinking is “someone will recruit our people” but the reality is people are already on other media sites. However, you must ask yourselves can anyone find and connect with your “international tax partners” without paying another site to send an email to someone out of their network. The point is that all this blocking of your tax expertise is also blocking business to your tax services providers. It is costing you consulting revenue every day!
Consumers of tax services expect to go to the internet to find and connect with a tax expert in a click or two! Media savvy tax professionals who are breaking out of the old way of doing business are quietly picking up many clients through a new client acquisition strategy. Tax professionals are promoting themselves through native advertising that is offered on TaxConnections! The site drives more traffic and potential new clients to tax professionals with its proprietary software. Tax professional’s listed in TaxConnections Worldwide Directory of Tax Professionals place their tax expertise exactly where millions of consumers go to find it. It is that simple to acquire new clients today although our technology took three years and millions to develop.
An added benefit is that our members find and meet other tax professionals for referral business. The point of this blog post is that marketing tax services is experiencing a real paradigm shift. As the Big Four move slowly to make changes in their marketing strategy, other firms can easily surpass them in client acquisition by adopting native advertising technology. Our members repeatedly tell us they are acquiring some of the biggest clients of their tax careers.
Make it easy for the 2 Billion people who now go online to find a tax expert to find you in TaxConnections Worldwide Directory of Tax Professionals. We are happy to invite you to enjoy a 45-Day Trial Membership and free full page native Ad about you and your tax reputation. If you decide to go native, in 45 days you can become a member of TaxConnections Worldwide Directory of Tax Professionals for $199.95 per year. An investment in your online tax reputation is the smartest decision you can make in your tax career!
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Kat Jennings, TaxConnections, CEO and Founder and Advisory Team provides three areas of services: 1) Internationally recognized, retained executive search services for multinational corporations, public accounting firms, and law firms; 2) Introductions of sellers to buyers of small and medium size accounting firms; and 3) Provide brand building and education services that support and prepare accounting firm owners to buy/sell an accounting practice. We focus on educating the journey to sell a practice and how to increase firm revenue prior to any sale. Our program ensures you start years prior to a sale by learning what is expected of you during the selling process, and introducing firm Partners to cross selling opportunities that are easy to implement and reduce your workload at the same time. We introduce you to value added connections to smartly grow revenue in your accounting practice.
Kat Jennings has been retained by organizations worldwide to locate tax professionals with highly specialized tax knowledge and expertise. She has a thorough understanding of the tax business community, with a proven record of stellar performances matching professionals with organizations. Bringing two parties together to work successfully is the art of understanding personalities, cultural fit, expectations by both parties, flexible or inflexible work environments, understanding what drives and motivates each party, and revolves around the personality and ethics of each executive team.
Kat is a widely recognized expert in high level, tax executive search, as well as connecting buyers and sellers of accounting firms. TaxConnections provides and educates small to medium size accounting firms owners and Partners how to prepare and sell their firms so they can build a succession plan for their retirement. With larger firms seeking to acquire smaller accounting practices, there is a real need to help firm owners prepare to be acquired. Most firm owners are unaware they are not ready to sell when they decide to retire. TaxConnections educates firm owners’ what they need to do years in advance of selling an accounting firm practice.
Senior tax executives expect the utmost privacy when being introduced to multinational organizations about a new tax opportunity under consideration. Having said that, companies searching for a new head of tax expecting tax executive candidates to submit their resume through a resume portal, will never see a full slate of outstanding tax executives available due to a candidates’ desire for greater privacy. This is why privacy focused Uber Tax Recruiters consistently outperform in-house recruiters on tax executive searches.
We offer our clients a Performance Retainer Agreement arrangement so their HR department can still recruit and compete with the tax candidates we present on Head of Tax searches. The client pays us a partial fee upfront, and if they find a candidate they deem better than we introduce to them, we forfeit the final fee. Most of the time, they love and prefer our private introductions to tax executive candidates better than what they source through their own resume portals.
When we represent selling/buying small to medium-sized firms, firm owners/partners also demand greater privacy when considering the sale of their practice. TaxConnections provides a safe place to discuss their business needs, elevate their practices’ online reputation, and increase revenue through new streams of business development by outsourcing work and partnering with other firms. Over three decades, we have worked tirelessly to build relationships between firm owners most organizations rarely have access to in the world of tax. There are numerous possibilities you may never have considered previously to bolster the value of your practice and service offerings.
As a globally recognized consultant to multinational organizations, accounting firms, and law firms searching for tax expertise, Kat has been retained by public accounting firms, law firms, and corporations worldwide including Apple Computer, AC Neilson, Accenture, Agilent Technologies, Allergan, Alza, American Express, American Media, Aon, Baker & McKenzie, Barclays Bank, Bechtel, Cargill, Carl Zieuss Vision, Century Aluminum, Chevron, Clorox, Citigroup, Commercials Metals, Constellation Energy, Countrywide, Del Monte, Deloitte Touche, DFS, DLA Piper, E&J Gallo Winery, Electronic Arts, Ernst &Young, Fox Entertainment, Fremont Investments, General Electric,General Motors, Herbalife, Hewlett Packard, Hyatt, Intel, Jones Lang LaSalle, Kimco Realty, KLA Tencor, Koch Industries, KPMG, Levi Strauss, Liberty Mutual, LKQ, Loews, Logitech, Lucas Film, Maersk, McKesson, Nalco, Newell Rubbermaid, Nissan, Oracle, Orbitax, Pacific Gas & Electric, PwC, QAD, SAIC, SanDisk, Sanmina, Sempra Energy, SONY, Synopsys, Ticketmaster, Trimble Navigation, Toyota, Univar, Wal-Mart, Wells Fargo, Vertex, Yahoo, Xilinx, and many more not listed here.
Contact Kat at 858,999.0053 Office/858.232.4415 Cell or kat@taxconnections.com to request a private consultation regarding the sale of your practice, adding top talent to your organization, or merging your practice with another firm owner with a book of business. The possibilities are endless; if you have a dream of a new vision for your professional life; we will scout opportunities throughout the market to make it happen.
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